INSIGHTS

May 29, 2023

How to Increase Your Ranking on the US News Best Colleges List

As an educational institution, you want to be recognized as one of the best in the country. One way to do that is to increase your ranking on the US News Best Colleges list. This list is widely recognized as the authoritative ranking of colleges and universities in the United States, and being included can help you attract top students, faculty, and funding. Here are some tips on how to increase your ranking on the US News Best Colleges list.

1. Improve your graduation rate.

One of the most important factors in the US News Best Colleges ranking is the graduation rate. This measures the percentage of students who graduate within six years of starting their degree.

Improving your graduation rate could include providing more support to students, such as academic advising and tutoring, or increasing the number of scholarships and grants available to students.

2. Increase your retention rate.

The retention rate measures the percentage of first-year students who return for their second year of study. This is an important factor in the US News Best Colleges ranking because it shows that students are satisfied with their experience at your institution.

To increase your retention rate, you should focus on creating a welcoming and supportive environment for students. This could mean offering more extracurricular activities, providing more opportunities for student engagement, or improving the quality of on-campus housing.

3. Enhance your faculty resources.

Another important factor in the US News Best Colleges ranking is the quality of your faculty. This includes factors such as the percentage of faculty with terminal degrees, the student-to-faculty ratio, and the average class size.

Enhancing your faculty resources could involve hiring more faculty with terminal degrees, reducing class sizes, or providing more support to faculty members through professional development programs.

4. Enhance your reputation.

The US News Best Colleges ranking includes a reputation score, which is based on surveys of college and university administrators and high school counselors.

To increase your reputation score, you should focus on improving your visibility and reputation in the educational community. This could include hosting conferences and events, collaborating with other institutions, or increasing your presence on social media.

5. Improve your financial resources.

The US News Best Colleges ranking includes a financial resources score, which measures the amount of money available to each institution.

To improve your financial resources score, you should focus on increasing your endowment, securing more grants and donations, or finding new sources of revenue. This could involve launching new academic programs or investing in new facilities and infrastructure.

Conclusion

By following these tips, you can improve your ranking on the US News Best Colleges list and increase your visibility and reputation as an educational institution. Remember that rankings are just one factor in the decision-making process for students and their families, but being included on this prestigious list can help you attract the best and brightest students and faculty as well as more funding to your institution.

As a full-service agency specializing in brand, website, and digital media, we understand the unique challenges that educational institutions face in today’s fast-paced digital landscape. Our team of experts can help you:

Develop a strong brand identity that resonates with your target audience
Build a modern and user-friendly website that showcases your institution’s strengths and values
Create a comprehensive digital marketing strategy that reaches your ideal students and faculty

By leveraging the latest technologies and best practices, we can help you increase your ranking on the US News Best Colleges list and achieve your goals as an educational institution.