What you’ll learn about in this episode:
- Why the first step isn’t reaching out to agencies for quotes but to truly take the time to understand your higher ed institution’s buying process
- How the process tends to differ between private and public institutions, and why it’s crucial to build the right internal relationships as early as possible
- Why the next step is to understand your purchasing rules and limits and the proper channels to go through before you start writing your RFP
- Why it is important to be flexible and clear with your purchasing power, and why being communicative with all of your partners is key
- Why understanding your limitations and budgetary constraints early can save you a lot of hassle later in the process
- Why the earlier you begin the research process the easier and more successful your projects and campaigns will be
Resources:
- Website: www.theundeclaredpodcast.com
- Website: www.upandup.agency
- Email: contact@upandup.agency
- LinkedIn: https://www.linkedin.com/in/allison-lanier