Matt Mantooth

Senior Art Director

With more than 15 years of experience working in agencies and in-house teams, Matt Mantooth brings big brand thinking to our higher ed brand projects.

Over the course of his career, Matt has worked with teams both large and small. He has spent time at EP+Co. and has worked with clients such as Verizon, Chick-fil-A, Ryobi Tools as well as leading in-house creative teams at several brands and non-profits. Matt has a keen sense for detail and an innate ability to balance style with substance. At Up&Up, he directs the visual and creative work for clients, ensuring a consistent approach from concept to completion.

When Matt is not at Up&Up, he’s at his grill mastering the perfect smoking technique, actively accruing NBA Top Shot NFTs and planning hikes with his family across the Upstate.

Q&A with Matt Mantooth

What excites you?

I like working for and with companies with a mission I believe in. Uplifting brands that uplift others excites me.

If you could do anything in this world, what would it be? 

I would take a trip around the world with my family.

How do you know when you’ve done something well? 

If it accomplishes the stated purpose. Often designers get hung up on awards or how something looks but I try to balance style with substance and create beautiful work that is also meaningful and serves the client’s needs.

NAME

Matt Mantooth

COLLEGE

Anderson University

HOMETOWN

Greenville, SC

First Job

Coffee Barista

Favorite Band

The National

Favorite thing at Up&Up

The always-on-tap IPA selection.