Up&Up welcomes UNCW to the client family

June 13, 2019

Up&Up welcomes UNCW to the client family

tag client story | digital marketing | digital media | digital strategy for higher ed | higher education
Up&Up welcomes UNCW to the client family

It’s a noble task to educate future educators.

The University of North Carolina – Wilmington Watson College of Education has partnered with Up&Up to launch a paid digital strategy that will increase program awareness and attract the ideal fit students for their graduate programs.

Watson College has a vision of learning, leading, creating, and inspiring their students and community. The Up&Up team has already enjoyed seeing how the UNCW marketing team embodies this mantra and puts student success at the forefront of their decision-making and prioritization process.

“We were thrilled to kick-off a relationship with the UNCW Watson College Team this spring,” said Scott Fogleman, Up&Up’s director for business development. “Since then we have enjoyed working closely with their team of marketers to identify their greatest needs, understand where they can create an immediate impact through targeting the right potential students and creating a long-term plan for success that promotes the various degree options their college offers for North Carolina residents and beyond.”

Watson College offers master’s and doctoral programs through flexible online and blended course formats, along with field experiences, community partnerships, and a collaborative learning environment. These programs prepare students for careers in school administration, curriculum and instruction, policy and advocacy, higher education and instructional technology.

For more information about the UNCW Watson College of Education, visit